What is translated and what is not

Which parts of a multilingual site follow the visitor's language, which follow the buyer's, and which are the same everywhere.

A quick map of a multilingual site, by what you can expect.

What you translate yourself

Each of these has its own editor; the words of the original stay as written and your translation is laid over them.

Pages, the header, the footer and mega-menu panels: the translation editor lists every text (Studio → Translate, or the Translate button on the Pages list).
Menus: the menu's title and each item's label.
Blog posts: title, excerpt, body, search title and description, and the share picture.
Products, categories, brands, tags, attributes and shipping methods: the Languages tab of each.
The store's own texts: the "add to cart" label of catalog mode and the showcase credit line.
Courses, categories, tags, instructors, bundles, plans, modules and lessons, including the body and quiz of a lesson.
Forms: title, buttons, messages, and every field's label, hint and choices.
Booking calendars: name, description, cancellation policy and form-field labels.
The site name, tagline and the seller's name and address (Branding).
A picture, only where you choose a different file for a language.

The software's own words: "Add to cart", "Checkout", "Search", the cart, the booking steps and so on appear in the page's language in all six languages the software ships in. You can change the wording in Translations.
Order and booking messages. An order remembers the language the buyer shopped in. Its confirmation email, invoice and packing slip PDFs, SMS and the page the payment gateway brings the buyer back to are in that language, and so are the emails of an enrollment or a booking. Records made before this existed use the site's default language.
Product names on the order are saved in the buyer's language; staff still see the original name next to it.

Web addresses. A page is /about and /fa/about: the word after the language is the same. Separate addresses per language are not available yet.
Files, images and videos, unless you choose a different picture for a language.
Prices and currency, which follow the site's currency and calendar settings.
What people write: reviews, comments, form answers.

The student area (/learn) has no language in its address. It follows the language the student last used on the site; the emails, receipts and certificates follow the language of the enrollment.
A form on someone else's site is told its language by ?locale=fa on the embed address; the embed dialog has a language picker.
Search engines. A record is listed for a language only when it is really translated there. Otherwise that language's address points to the default one. Text written by AI and not yet reviewed stays out of search engines, unless you turn on Index machine translations.

Last updated: October 27, 2026